Airbnb has unveiled a non-profit initiative to help people find somewhere to stay during a crisis.
As a starting point, Airbnb.org is partnering with several aid organizations, including the International Federation of Red Cross and Red Crescent Societies, to help provide places to stay for emergency workers fighting the pandemic.
First steps for Airbnb.org include $2 million to support the Red Cross and Red Crescent Societies (IFRC) and Community Organized Relief Effort.
The non-profit enables Airbnb hosts to provide free or discounted stays to those affected by crises including the pandemic and natural disasters.
Hosts offering stays or making regular donations to Airbnb.org will receive a badge on their profile recognizing their commitment to helping communities.
In addition, Airbnb is pledging 400,000 shares to boost community donations to the non-profit and further support its work.
Subscribe to our newsletter below
Meanwhile, Airbnb’s founders Brian Chesky, Joe Gebbia and Nate Blecharczyk are committing $6 million to support partners and impacted communities.
Going forward, Airbnb.org hopes to fund stays through private donations from companies and individuals.
The roots of Airbnb.org date back to 2012 when one host on the platform opened up her home to those affected by Hurricane Sandy in the U.S.
The company says that since then more than 100,000 hosts have helped to provide stays to relief workers, refugees, asylum seekers and healthcare workers.
Airbnb’s Open Homes and Frontline stays programs will now be called Airbnb.org.
Gebbia, who becomes chairman of the non-profit, says: “Airbnb.org is a testament to our community’s generosity and the power of an idea that started with one host eight years ago and has transformed into a movement of compassion and hospitality.”
The non-profit is also ensuring a diverse make up its board with a make up of 80% women and 40% under-represented minorities.
Airbnb filed for its IPO just under a month ago with the public market launch believed to be imminent.