Best Western

News / Distribution

Hotel tech provider SiteMinder secures $30M in capital from Facebook investor

By Kevin May | January 14, 2014

SiteMinder has started off 2014 with a shot across the bows of its hotel distribution rivals by winning a mighty $30 million investment from Technology Crossover Ventures. The Sydney, Australia-bas Read More

News / Online

Best Western hotels have spent millions to get on Google Streetview

By Kevin May | January 3, 2014

Best Western announced in December last year that a "partnership" with Google would see every single hotel in its portfolio in North America available on Streetview. Some 2,200 hotels will be photo Read More

News / Technology

Mobile travel is growing up fast - hotels MUST now take m-commerce seriously

By Viewpoints | December 16, 2013

We queued up for the Black Friday bargains, jumped online for the Cyber Monday mania and dug deep for Giving Tuesday. As the holiday season kicks off in earnest and as the dust settles on these org Read More

News / Technology

Marriott website leads other hotel brands for usage and awareness

By Karthick Prabu | December 8, 2013

A hotel's website is a key and indispensable sales channel. So how do some of the leading chains on the planet perform in terms of customer experience and acquisition? Qubit, website conversion ser Read More

News / Distribution

Myth-busting Big Data in travel

By Viewpoints | October 2, 2013

Big data and predictive analytics can help companies build a very accurate picture of their customers, allowing them to deliver highly targeted, relevant offers. NB: This is a report by Pamela Whit Read More

News / Online

Do the right thing: How businesses are grappling (or not) with unmanaged travel

By Nick Vivion | August 7, 2013

The most pointed conversations at the annual GBTA convention focused on whether or not unmanaged travel is a panacea to the ails of an increasingly complex business travel management landscape. Read More

News / Online

YourTour brings Mexico on board, seals marketing deal in China

By Linda Fox | May 13, 2013

YourTour, the itinerary planning service, has launched several new partnerships including a deal with the Mexico tourist board Read More

News / Online

Back to basics - Four essentials for any mobile travel strategy

By Viewpoints | May 3, 2013

Believe it or not, people today are more dependent on our phones than even our wallets - indeed some research says that 70% of people who used a smartphone believe that losing their mobile phone would... Read More

News / Online

Mobile travel apps a target for patent trolls

By Sean O'Neil | March 14, 2013

Best Western appears to have gotten hit for $25,000 for its iPhone app in an alleged patent troll case, according to a report today. Read More

News / Online

The Scan: Home-printed luggage tags debut in Denmark, and other travel tech news

By PhocusWire | October 5, 2012

Billund Airport, IHG Hotels, Emirates, TravelRepublic, Best Western, Zero Controls, and JT Touristik all appear in our roundup of the stories making news and driving opinion on 5 October. Read More

News / Online

The Scan: United preps for another IT change, BestWestern.com relaunches, and more news

By PhocusWire | September 28, 2012

United Airlines, Best Western, Vibe Travel, Travelbug, Teletext Holidays, and Harris make our roundup of the stories that are driving the travel tech conversation on 28 September. Read More

News / Online

Hoteliers finally get it - using social media and understanding the guest experience works

By Josiah Mackenzie | June 14, 2012

The guest experience is often mentioned over and over by CEOs and senior hotel executives as the key to success in today’s market. Read More

News / Online

Top three hotel marketing myths (and the truth behind them)

By Viewpoints | April 13, 2012

Hoteliers have been marketing their properties on the web for years, but they need to constantly re-think their strategies in order to lead the pack. Read More

News / Online

Best Western launches a Facebook app with reservations

By Dennis Schaal | February 24, 2012

If it seems as if you are chained to Facebook because you spend so much time gabbing with friends or listening to Spotify there, then there's a hotel chain which will make your travel planning easier. Read More

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