Hopper is adding a new category and getting itself a high-profile new partnership with the acquisition of experiences platform PlacePass.
Terms of the deal have not been disclosed, except to note that ten members of the PlacePass team will join Hopper as a result of the purchase.
The acquisition is Hopper's debut into the tours, activities and experiences sector and follows its $175 million Series G investment round two months ago.
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PlacePass has a consumer-facing booking service but the company is perhaps best known as the engine behind Marriott's Bonvoy Tours and Activities platform.
The hotel chain took a stake in the company in 2017 in return for the company to run a new service providing experiences to guests.
The Hopper deal will see it continuing to power the Bonvoy service as well as integrate within the wider Hopper platform.
PlacePass will also sit within the growing portfolio of tools being made available to third-party brands via the Hopper Cloud, including airlines, hotels, online travel agencies, metasearch engines and offline travel agencies.
The service was launched in March this year and is a B2B suite of API-enabled solutions such as fintech products, agency content and data science capabilities.
Capital One was named as its first client and Amadeus announced it will offer some of Hopper Cloud’s products to its clients through the Amadeus Travel Platform in July this year.
Hopper raised a $170 million in capital in March 2021.
Frederic Lalonde, CEO and co-founder of Hopper, says: "We are currently in a supercycle of travel, with high consumer demand for novel tours and activities.
"It’s a natural extension for Hopper to look holistically at the trip our customers are taking and offer the best experiences to enrich the travel journey."