Marketing

Opinion / Online

What does travel mean to China’s new generation of digital wanderers?

By Subramania Bhatt - China Trading Desk | May 31, 2024

The digital wanderer from China craves experiences that are not just unique but also reflect a deeper connection with the destination's essence. Read More

News / Online

Online travel giants “step on the gas” for marketing spend in Q1

By D.J. Catron | May 30, 2024

Expedia Group, Booking Holdings, Airbnb and Trip.com Group spent a combined $4.08 billion on sales and marketing in the first quarter, building on 2023’s record year. Read More

News / Technology

7 GenAI use cases for consumer travel and internal operations

By Phocuswright Research | May 29, 2024

As generative AI technologies evolve, the travel sector is poised to see significant changes in how services are marketed, sold and managed, making it crucial for companies to stay informed and adaptive... Read More

News / Technology

How brands are using interactive video to sell travel seamlessly

By Morgan Hines | May 29, 2024

With interactive video, technology brands are taking the capability further - making booking more seamless for travelers - and marketing more effective for brands. Read More

News / Online

As STR industry copes with growing pains, home swapping enjoys a "Holiday"

By D.J. Catron | May 28, 2024

Platforms like HomeExchange and Kindred are enjoying big gains while short-term rentals endure frustrations with stricter regulations, supply gluts and more rules and fees. Read More

Opinion / Online

The importance of preserving creative individuality in the STR market

By Matt Landau - VRMB | May 23, 2024

As the VRMA Executive Summit opens next week, Matt Landau says that while professionalism is a baseline for vacation rentals, creative individuality is its heart. Read More

Interview / Online

CEO Spotlight: Ariane Gorin of Expedia Group

By Mitra Sorrells | May 23, 2024

As Gorin moves into the CEO role at Expedia Group, she shares her thoughts on AI, social commerce, the B2B business, Vrbo and OneKey, as well as opinions on Airbnb and the TikTok ban. Read More

News / Technology

As Gorin debuts as CEO, Expedia Group launches new AI assistant, content creator shops

By Morgan Hines | May 14, 2024

At Expedia Group's Explore event, the company announced a new generative AI trip planning tool and content creator marketplaces. Read More

News / Online

Airbnb's Chesky says homes will be just one of “many categories” in its future “solar system”

By Mitra Sorrells | May 8, 2024

Along with details about longer term growth plans, Airbnb CEO Brian Chesky shared details of the company's Q1 growth, including a 60% increase year over year in app downloads in the United States. Read More

News / Online

Tripadvisor is not for sale - at least not for now

By Morgan Hines | May 8, 2024

Tripadvisor announced it is not selling amid first quarter earnings results that included revenue of $395 million, reflecting year-over-year growth of 6%. Read More

News / Online

Airbnb’s “Icons” launch prompts mixed reaction from industry voices

By Morgan Hines | May 6, 2024

Some industry leaders are in favor of Airbnb's new limited-access, unconventional experiences that tie into pop culture while others are feeling underwhelmed Read More

Event / Technology

Harnessing the power of AI: What it means for tourism and hospitality 2024

May 2, 2024

Join this free webinar to hear from industry experts on the most strategic use cases and successful implementations of AI in our industry. On Demand

News / Technology

AI-powered trip planner Mindtrip officially launches

By Morgan Hines | May 1, 2024

Mindtrip, which had been available in beta, made its official consumer debut Wednesday. Read More

News / Online

Trivago claims early success of brand marketing switch

By Linda Fox | May 1, 2024

Trivago reported a net loss for the quarter of €8.4 million compared with net profit of €9.9 million for Q1 2023. Read More

News / Technology

Hospitality stakeholders on fixing the data silo problem

By Morgan Hines | April 30, 2024

Despite years of work across the hospitality industry, hotels are still struggling to connect guest data across multiple systems, inhibiting their ability to provide an optimal guest experience. Read More

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