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PhocusWire's in-depth coverage of the airline sector, featuring news, analysis, interviews, research and more on network carriers, low-cost airlines and package charters.

alt="How airlines can build a future-proof strategy powered by offers and orders" title="How airlines can build a future-proof strategy powered by offers and orders"
From Our Partners / Technology
How airlines can build a future-proof strategy powered by offers and orders
By PhocusWire | September 5, 2024
PROS' Justin Jander explained what airlines should consider as they transition to a strategy of offer and order management to both maximize revenue and drive a better customer experience. Read More
alt="Lufthansa seeks startup partnerships, spins out Cosmos platform" title="Lufthansa seeks startup partnerships, spins out Cosmos platform"
News / Startups
Lufthansa seeks startup partnerships, spins out Cosmos platform
By Linda Fox | August 30, 2024
The hub has unveiled “Startup Gate,” a venture clienting platform to connect Lufthansa Group with startups, as part of a strategy to double down on partnerships. Read More
alt="PhocusWire's weekly travel tech news briefs: Amadeus, Ryanair, Trip.com, Sabre and more" title="PhocusWire's weekly travel tech news briefs: Amadeus, Ryanair, Trip.com, Sabre and more"
News / Online
PhocusWire's weekly travel tech news briefs: Amadeus, Ryanair, Trip.com, Sabre and more
By PhocusWire | August 30, 2024
Keep up with all the latest people, product and partner news from around the global travel industry in PhocusWire's weekly roundup.   Read More
alt="CEO Spotlight: Steve Singh of Spotnana" title="CEO Spotlight: Steve Singh of Spotnana"
Interview / Technology
CEO Spotlight: Steve Singh of Spotnana
By Linda Fox | August 29, 2024
Steve Singh was announced as CEO of Spotnana in June, adding to his existing roles of executive chairman of Direct Travel, Troop, Spotnana and Center as well as other technology companies. He is also... Read More
alt="How embracing a creator mentality can bolster travel marketing" title="How embracing a creator mentality can bolster travel marketing"
News / Online
How embracing a creator mentality can bolster travel marketing
By Morgan Hines | August 28, 2024
United, Hostelworld, Ryanair and other travel brands are cultivating a persona on social as engaging with audience has become a practical requirement for success for travel brands - and entertaining... Read More
alt="Report: The power of affiliate marketing to drive customer acquisition for travel brands" title="Report: The power of affiliate marketing to drive customer acquisition for travel brands"
From Our Partners / Online
Report: The power of affiliate marketing to drive customer acquisition for travel brands
By Diane Merlino | August 27, 2024
Affiliate marketing has long been associated with end-of-the-funnel conversion, but with the proliferation of digital partners available for campaigns, that is no longer the case. Read More
alt="IATA aims to improve airline communication on interline bags" title="IATA aims to improve airline communication on interline bags"
News / Online
IATA aims to improve airline communication on interline bags
By Robert Silk - Travel Weekly | August 26, 2024
A new IATA initiative will help airlines better communicate with one another and with airports as they deliver checked bags across interline itineraries. Read More
alt="MultiOn targets travel use cases for its AI agent" title="MultiOn targets travel use cases for its AI agent"
News / Technology
MultiOn targets travel use cases for its AI agent
By Mitra Sorrells | August 26, 2024
Backed by General Catalyst, Amazon Alexa Fund, Maven Ventures, Samsung Next and individuals from OpenAI, MultiOn is rapidly developing its AI agent technology for travel and other applications. Read More
alt="PhocusWire's weekly travel tech news briefs: Sabre, Hotels.com, Hospitable and more" title="PhocusWire's weekly travel tech news briefs: Sabre, Hotels.com, Hospitable and more"
News / Online
PhocusWire's weekly travel tech news briefs: Sabre, Hotels.com, Hospitable and more
By PhocusWire | August 23, 2024
Keep up with all the latest people, product and partner news from around the global travel industry in PhocusWire's weekly roundup. Read More
alt="Travel social content sways some consumers more than others" title="Travel social content sways some consumers more than others"
News / Online
Travel social content sways some consumers more than others
By Linda Fox | August 23, 2024
Converting looks and likes on social media to actual bookings is a challenge for travel marketers, but Phocuswright research has interesting insights on those consumers most likely to convert. Read More
alt="Delta reaches new deals with two GDSs and is close to a third" title="Delta reaches new deals with two GDSs and is close to a third"
News / Distribution
Delta reaches new deals with two GDSs and is close to a third
By Robert Silk - Travel Weekly | August 21, 2024
Delta's new distribution agreements with the three major GDSs will ensure that travel advisors have access to full content without a surcharge on usage of legacy systems. Read More
alt="Alaska Airlines launches new accommodations platform with Expedia Group" title="Alaska Airlines launches new accommodations platform with Expedia Group"
News / Distribution
Alaska Airlines launches new accommodations platform with Expedia Group
By Morgan Hines | August 21, 2024
“Stays by Alaska Vacations” is the airline's latest expansion of the airline's travel product offering and tie-up with its loyalty program. Read More
alt="Why the CrowdStrike crash hit Delta harder" title="Why the CrowdStrike crash hit Delta harder"
News / Online
Why the CrowdStrike crash hit Delta harder
By Robert Silk – Travel Weekly | August 19, 2024
All of the major U.S. airlines were forced to halt operations when Microsoft Windows' operating systems crashed, yet each airline's experience was different. Read More
alt="Wizz Air’s marketing gimmick shows need for more regulation of aviation emissions" title="Wizz Air’s marketing gimmick shows need for more regulation of aviation emissions"
Opinion / Distribution
Wizz Air’s marketing gimmick shows need for more regulation of aviation emissions
By Justin Francis - Responsible Travel | August 19, 2024
Responsible Travel's chairman Justin Francis discusses how marketing ploys designed to entice already frequent flyers to fly are irresponsible in light of climate challenges. Read More
alt="Meet the 10 winners of the 2024 Phocuswright/WiT Global Startup Pitch" title="Meet the 10 winners of the 2024 Phocuswright/WiT Global Startup Pitch"
News / Startups
Meet the 10 winners of the 2024 Phocuswright/WiT Global Startup Pitch
By PhocusWire | August 15, 2024
The next round of the competition will take place at WiT Singapore, October 14-16, where the audience will select the People's Choice winners in the Seedup and Scaleup cateogories. Read More
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