Klook

News / Technology

Expedia Group expands Travel Shops to brand, celebrity, media partners

By Morgan Hines | September 16, 2024

The shoppable storefronts, built for creators, launched in May at Expedia Explore in Las Vegas. At the time, the launch included a select few influencers. Soon, every traveler will be able to join. Read More

News / Online

Travel social content sways some consumers more than others

By Linda Fox | August 23, 2024

Converting looks and likes on social media to actual bookings is a challenge for travel marketers, but Phocuswright research has interesting insights on those consumers most likely to convert. Read More

News / Distribution

Klook taps TikTok for experiences booking via social app

By Linda Fox | August 21, 2024

The move is part of the Asia-based company's drive to attract Gen Z and millennial travelers. Read More

News / Online

Gen Z, millennials continue to seek inspiration from social platforms

By Linda Fox | January 24, 2024

Instagram and YouTube are the top sources of inspiration for millennials and Gen Z, according to research from Klook. Read More

Opinion / Technology

5 truths for travel marketers: 2024 update

By Jared Alster - Dune7 | January 23, 2024

Generative AI is both friend and foe for travel marketers, and Google remains the dominant search player. Read on as Dune7's Jared Alster updates on the travel marketing truths he laid down in 2023. Read More

News / Online

Staying awake for “night tourism” in Northeast Asia

By Phocuswright Research | January 22, 2024

Destinations seeking to boost leisure spending at night is one of three trends Phocuswright has identified in the Northeast Asia travel market. Read More

News / Startups

Tracking travel startup investment trends in 2023

By Linda Fox | December 20, 2023

Many startups weathered 2023 and demonstrated if not actual profit, then at least a path to profitability, which helped them attract funding. Read More

News / Online

Travel’s movers, shakers and newsmakers of 2023

By PhocusWire | December 19, 2023

These are some of the people PhocusWire has identified as playing key roles in the past year — and figure to be among those to watch in the year to come. Read More

News / Startups

Klook lands $210 million investment for three-pronged growth strategy

By Linda Fox | December 7, 2023

Klook said that it has achieved overall profitability for the first time this year and annualized gross booking value of $3 billion as travel recovery began in 2023 for many Asian markets. Read More

News / Technology

Klook unveils AI tool, social media focused affiliate program

By Arvindh Yuvaraj - WiT | September 11, 2023

Klook plans to integrate its K.AI trip planning tool into its Things to do activity page. The company also hopes its Kreator affiliate program will bring conversions via social media. Read More

News / Online

Move to digital gains momentum in tours and activities sector

By Kathryn Walson | October 14, 2022

Online travel agencies will continue to accelerate the move to digital. And with niche OTAs entering the tours and activities market, consolidation is likely on the horizon. Read More

News / Technology

Can tech help travel brands meet growing expectations?

By Alfred Siew - Techgoondu | October 13, 2022

Travel executives from Agoda, Klook and more discuss why the industry must work harder to deliver new experiences. Read More

News / Distribution

Booking.com taps Klook to broaden experiences offerings

By Jill Menze | October 4, 2022

With the partnership, travelers can now access Klook’s attractions directly on Booking.com. Read More

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News / Online

Japan’s TakeMe lands $1.8M to expand restaurant-reservation service

By Kathryn Walson | September 22, 2022

TakeMe connects with OTAs such as Klook, KKday and Meituan to link foreign tourists with restaurants in Japan. Read More

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News / Distribution

Tiqets, Klook to share content across platforms

By Mitra Sorrells | September 13, 2022

For Tiqets, this is the second collaboration in about two months with an Asia-based company, following its announcement in July of an integration with Trip.com Group. Read More

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