Marketing

 alt="Wizz Air partners with Caravelo on all-you-can-fly subscription"  title="Wizz Air partners with Caravelo on all-you-can-fly subscription"
News / Online
Wizz Air partners with Caravelo on all-you-can-fly subscription
By D.J. Catron | August 13, 2024
Subscribers who pay a single annual payment up front can fly as much as they want during the next 12 months as long as they book within 72 hours before departure.   Read More
 alt="Hopper doubles down on HTS to power banks and credit cards to “build new space in travel”"  title="Hopper doubles down on HTS to power banks and credit cards to “build new space in travel”"
News / Distribution
Hopper doubles down on HTS to power banks and credit cards to “build new space in travel”
By Yeoh Siew Hoon – Web In Travel | August 8, 2024
With five partnerships with banks and credit cards in place in the United States, Brazil, Australia, Japan and South Korea, Hopper is doubling down on growing HTS (Hopper Technology Solutions).   Read More
 alt="Why the travel industry should buy into the experience economy"  title="Why the travel industry should buy into the experience economy"
Opinion / Online
Why the travel industry should buy into the experience economy
By Erika De Santi - WeRoad | August 2, 2024
Co-founder and chief of experience at WeRoad, Erika De Santi, shares why the travel industry should buy into the experience economy. Read More
 alt="Booking Holdings touts alternative accommodation growth, success on social media"  title="Booking Holdings touts alternative accommodation growth, success on social media"
News / Online
Booking Holdings touts alternative accommodation growth, success on social media
By Mitra Sorrells | August 1, 2024
Booking Holdings said its alternative accommodation business is growing faster than its overall business and now has 7.8 million listings globally, up about 11% year over year. Read More
 alt="The power of data and AI for effective distribution and digital marketing in hospitality"  title="The power of data and AI for effective distribution and digital marketing in hospitality"
News / Distribution
The power of data and AI for effective distribution and digital marketing in hospitality
By Mitra Sorrells | August 1, 2024
Cloudbeds’ Sebastien Leitner and Mirai’s Javier Delgado discuss how technology can help hoteliers create a great experience for guests that keeps them coming back.     Read More
 alt="How hotels can develop an AI-powered data strategy"  title="How hotels can develop an AI-powered data strategy"
From Our Partners / Technology
How hotels can develop an AI-powered data strategy
By PhocusWire | July 30, 2024
Ireckonu's head of data Rik van Leeuwen explains why customer profile data should be the foundation of AI strategy for hotels that want to drive repeat business. Read More
 alt="SparkToro's Rand Fishkin on Google, zero-click content and why loyalty is the key to travel marketing"  title="SparkToro's Rand Fishkin on Google, zero-click content and why loyalty is the key to travel marketing"
News / Online
SparkToro's Rand Fishkin on Google, zero-click content and why loyalty is the key to travel marketing
By Mitra Sorrells | July 30, 2024
Spurred by SparkToro's recent analysis of search behavior on Google in both the United States and Europe, PhocusWire talked to Fishkin about digital marketing trends and his advice for the travel... Read More
 alt="Travlr acquires majority stake in ReZme and launches subscription product"  title="Travlr acquires majority stake in ReZme and launches subscription product"
News / Startups
Travlr acquires majority stake in ReZme and launches subscription product
By Mitra Sorrells | July 29, 2024
ReZme will now focus on its JoinCherry extension as a B2B, white-label product, which Travlr said will help clients using its white-label platform to intercept and provide offers to users who are on... Read More
 alt="PhocusWire's weekly travel tech news briefs: Traxo, Mews, Guestline and more"  title="PhocusWire's weekly travel tech news briefs: Traxo, Mews, Guestline and more"
News / Online
PhocusWire's weekly travel tech news briefs: Traxo, Mews, Guestline and more
By PhocusWire | July 26, 2024
 Keep up with all the latest people, product and partner news from around the global travel industry in PhocusWire's weekly roundup. Read More
 alt="3 opportunities for travel marketers now that cookies are here to stay"  title="3 opportunities for travel marketers now that cookies are here to stay"
Opinion / Online
3 opportunities for travel marketers now that cookies are here to stay
By Brennen Bliss - Propellic | July 25, 2024
Propellic CEO Brennen Bliss foresees three key opportunities for travel marketers now that Google has decided to keep tracking cookies in Chrome. Read More
 alt="Report: Travel fintech - Monetizing the new era of customer care"  title="Report: Travel fintech - Monetizing the new era of customer care"
From Our Partners / Technology
Report: Travel fintech - Monetizing the new era of customer care
By Cathy Walsh | July 24, 2024
In this exclusive report from PhocusWire and HTS, find out how fintech products that address pain points around disruptions and flexibility can serve travelers while also generating incremental revenue... Read More
 alt="Google no longer removing third-party cookies, new Chrome experience planned"  title="Google no longer removing third-party cookies, new Chrome experience planned"
News / Technology
Google no longer removing third-party cookies, new Chrome experience planned
By Linda Fox | July 23, 2024
Travel brands and other e-commerce sellers have been focused on developing first-party data strategies since Google first announced it would put an end to third-party cookies in 2020. Read More
 alt="CEO Spotlight: Nadia Omer of AirAsia MOVE"  title="CEO Spotlight: Nadia Omer of AirAsia MOVE"
Interview / Online
CEO Spotlight: Nadia Omer of AirAsia MOVE
By Mitra Sorrells | July 12, 2024
Previously known as AirAsia Superapp, AirAsia MOVE is the online travel agency brand of Capital A, which also operates AirAsia airline. AirAsia MOVE and fintech brand BigPay constitute MOVE Digital,... Read More
 alt="Major Japanese credit card issuer enters travel space"  title="Major Japanese credit card issuer enters travel space"
News / Technology
Major Japanese credit card issuer enters travel space
By Morgan Hines | July 11, 2024
SMBC Group's Sumitomo Mitsui Card, a credit card issuer in Japan, has partnered with Hopper’s B2B division Hopper Technology Solutions (HTS) to create a travel loyalty portal to benefit cardholders. Read More
 alt="Travelport launches new AI-powered search feature"  title="Travelport launches new AI-powered search feature"
News / Technology
Travelport launches new AI-powered search feature
By Morgan Hines | July 10, 2024
The Content Curation Layer is set to go live on the Travelport Plus platform using both AI and machine learning to provide a range of retail ready results to match travelers’ desires. Read More